Jump to content

Welcome to Mingalapar Forum
Register now to gain access to all of our features. Once registered and logged in, you will be able to create topics, post replies to existing threads, give reputation to your fellow members, get your own private messenger, post status updates, manage your profile and so much more. If you already have an account, login here - otherwise create an account for free today!

Crystal Jade comes to Myanmar

- - - - - Foods Chains

  • Please log in to reply
No replies to this topic



    VIP Member

  • Members
  • PipPipPipPipPip
  • 3,278 posts
Singapore-Based restaurant chain Crystal Jade will break into the Myanmar market this year, opening two outlets in Yangon with others to open across the country from 2017, the firm announced yesterday. Singapore Myanmar Investco (SMI) has entered into a franchise agreement with Crystal Jade to operate the firm’s first Myanmar outlets.
SMI has ventures across a wide range of sectors in Myanmar including telecoms infrastructure, car hire and rental and service offices. The firm also operates duty-free services at the same Yangon airport terminal that will house the first Crystal Jade restaurant.
The country’s inaugural Crystal Jade will open at the new Yangon International Airport Terminal 2 in the third quarter of this year, and a second branch will open in Sedona Hotel before the end of 2016, according to an SMI press release published yesterday.
A third restaurant is planned for 2017, and a fourth in 2018, according to a separate SMI statement published on the Singapore stock exchange.
The Chinese-cuisine-focused chain was founded in Singapore in 1991 and has over 100 restaurants in the Asia-Pacific region and the US, according to the release. Crystal Jade and SMI are positioning to take advantage of the “rising popularity of Chinese cuisine in Myanmar”, the SMI press release said. 

Also tagged with one or more of these keywords: Foods, Chains

0 user(s) are reading this topic

0 members, 0 guests, 0 anonymous users